Awareness Campaign

Landmines are still a thread to many Countries, this campaign was meant to bring attention to the issue and was later picked up by Handicap International Deutschland.

My role:

Idea, Information Architecture, UI Design

Multiple QR codes will be placed on the ground in high traffic areas.

After scanning the QR code a landmine will virtually explode on the user's phone. After the smoke is gone a fact about landmines will be displayed and ask the user to show support through a like on Facebook.

© 2010-2020 by Ulrike Gottwald